BA (Hons) Business Studies

Course summary

This course achieved 100% overall satisfaction from part-time students in the National Student Survey 2016.

We were ranked in the top ten modern universities in England for satisfaction with our Business Studies courses overall.* 

students in a groupOverview
This course has been designed to help you meet the many challenges of the complex, dynamic and exciting world of business. We have developed this course in partnership with public and private local business organisations to give you real-world understanding of the contemporary business landscape. 

Why choose this course?
We mix academic learning with an emphasis on real-world experience, ensuring that our in-class teaching is informed by the latest research and cutting edge global practices.

We’ll give you the information, tools, techniques and experience you need to devise creative solutions to the full range of business problems. The knowledge you will gain during this course is a real opportunity to start a rewarding career.

Career and study progression
When you graduate from this course, you will be in a position to apply for a variety of roles in business, in the UK or abroad. We give you all the knowledge, experience and skills you will need to go out and start a rewarding career in one of many fields, such as finance, marketing or consultancy.

You may also wish to undertake postgraduate study to specialise in a subject you’ve already studied, or to explore something new.

For more details please see the Career and study progression section.

How will this course be assessed?

Year one
23% written exam, 12% practical exam, 65% coursework

Year two
20% written exam, 18% practical exam, 62% coursework

Year three
30% written exam, 2% practical exam, 68% coursework

* Modern universities are defined as those higher education institutions that were granted university status in, and subsequent to, 1992. UWL received the rankings listed above when compared to all other modern universities ranked in the guides/surveys cited.

Course detail


Year one (Level  4)

  • Professional Skills for Business and Finance
  • Introduction to Human Resource Management (HRM)
  • Researching Business Data
  • Business Accounting
  • Principles of Marketing
  • Information, Communications and Technology (ICT)

Year two (Level 5)

  • Business Economics
  • Enterprise and Business Development 
  • Managing Business Operations
  • Research Methods 
  • Business Ethics
  • Organisational Behaviour 

Year three (Level 6)

  • Strategic Management 
  • International Trade, Finance and Investment
  • Research Methods*
  • Final Project (Dissertation)*
  • International Business
  • Managing Small and Medium Sized Enterprises

*Sept intake students will do Research Methods in semester 1 and dissertation in semester 2. Jan intake students will do Research Methods in semester 2 and dissertation in semester 1 (which would be their final semester). 

Module summaries

Year one (Level  4)

Professional Skills for Business and Finance
The material covered in this Module will help you to become more critical, evaluative, self-aware, self-confident, skilled and capable in the use of information and resources.  These are essential skills required for effective research and study in Higher Education.  It will also help you to improve your ability to make sense of new information and improve your skills in questioning, data-gathering, reasoning, drawing valid conclusions and spotting bad arguments.

As with any other module on our degree course there will be regular participation and contact with your community of peers, contact sessions, active participation in class discussions, regular visits to the Blackboard site for Module information guidance and support and completion of homework assignments for each weekly session.

Introduction to Human Resource Management (HRM)
The module is designed to provide you  with an introductory knowledge of Human Resource Management and the approaches that can be taken to the management of human resources in a variety of business settings. This will be achieved by discussing the nature of human resource management. Functional aspects of managing people are selected to illustrate how contextual factors influence managerial behaviour. The major contexts considered are economic, legal and technical.

Researching Business Data
This module deals with the collection, analysis and interpretation of business data. One of the requirements of an effective manager is the ability to handle numerical information. The aim of the module is to help you make sense of numbers in order to arrive at meaningful conclusions and make informed decisions.
You will be provided with a range of research and analytical methods for:

  1. gathering primary and published data
  2. summarising data
  3. measuring change and
  4. measuring association.

Business Accounting
Business Accounting consists of two broad basic areas – Financial Accounting and Management Accounting.

Financial Accounting is concerned with recording the day to day activities of a business and producing periodic summaries. The module will involve producing final accounts for an organisation and interpreting them.

Management Accounting is concerned with the supply of accounting information to internal management thereby enabling management to plan and control its future business activities. At this foundation stage the module will involve areas such as cost classification, break even analysis and preparing cash budgets.

Principles of Marketing
This module introduces you to the environment in which marketing operates and to marketing as both a business philosophy and a set of operational tools.
Most business organisations have a goal of making profits for their owners; marketers seek to help them to do this. Marketers believe the route to organisational success is through keeping customers happy and doing this more effectively than the competition.

The module aims to introduce you to this idea and show how marketers can do this by:

  • designing and making products which customers want
  • informing customers of the products' benefits
  • selling the products in a convenient location
  • Offering the products at a price which customers are prepared to pay and enable the organisation to fulfil its profit objectives.

Information, Communications and Technology (ICT)
Information is a valuable asset for any business and if collected, organised and used in an efficient manner, it can give a business a competitive advantage. This module introduces information systems and technology which can assist businesses to achieve this. It also provides the opportunity to develop skills and knowledge in software applications commonly used in office environments.

Year two (Level 5)

Business Economics
This module enables you to develop an understanding and awareness of the environment in which business operates, particularly from the economic perspective and develop the ability to use a range of skills to diagnose and solve problems.

Enterprise and Business Development
This module provides an introduction to entrepreneurship, intrapreneurship and the enterprise culture both in the UK and in an international context. It defines and develops the personal and professional skills and abilities required for success in new venture creation through the development of a detailed business proposal with supporting operational and financial planning for a business start-up.
The module develops analytical, planning, and presentation skills relating to personal and business development as follow:

  1. You will identify and analyse potential opportunities for enterprise and innovation.
  2. You will apply concepts drawn from different business disciplines to develop a cohesive Business Plan. This will extend your commercial awareness and deepen your understanding of the concepts underpinning business theory.
  3. You will be introduced to the key features of work and Career Planning and Management.

Managing Business Operations
Every product or service you buy will probably have been created as a result of business operations. Managing Business Operations is about managing the processes that produce or deliver goods and services. This involves issues such as designing processes, making decisions about location, layout and capacity management, managing the supply chain, and managing quality. The emphasis will be on practical examples and case studies with assessments in groups and/or individually in the form of presentation of research findings and a written final exam.

Organisational Behaviour
This module provides you  with critical knowledge on how organisations work and how individuals and groups impact on organisational success or failure. It explores the emerging workplace realities of self-leadership, networks, knowledge management, and virtual teams, organisational learning and working within culturally diverse work-place communities. Theory will be linked to reality through analysis of students' own experiences using specific sectorial issues such as employee motivation and retention, performance enhancement, intra and interpersonal development and developing effective teams and groups.

Year three (Level 6)

Strategic Management
The purpose of the module is to build on the concepts and approaches to business policy developed at Level 5. The integrated nature of strategic management decisions will be emphasised and case studies will be used to show how strategic management applies to a range of business and not-for-profit organisations. The emphasis will be on strategic options, evaluation and choice and on the implementation issues in strategy. You will be encouraged to develop analytical skills, creative thinking and ability to present conclusions based on critical evaluation of information.

Research Methods*
This module aims to provide you with the knowledge and skills that are required to carry out a piece of research on a topic that you have chosen, where you decide (with some guidance) on the methodology and approach. In so doing you will take significant strides on the path to becoming an independent learner, and feel able to tackle other research tasks, with minimal supervision. You will also discuss and evaluate a range of research methods and approaches. The research proposal that you submit at the end of this module will form the starting point of your final year project–see Final Project (dissertation) at Level 6.

International Business
This module critically examines the major issues faced by companies engaged in identifying and developing their overseas operations. The study of International Business straddles a variety of different disciplines, and this module deals with the problems of international operations from the perspective of economics and politics as well as the functional disciplines of finance, marketing, human resource management and operations management. Most importantly, it seeks to show how the international economic and political environment serves to act as a very powerful influence over how company policies are set.

Final Project (Dissertation)*
This module at level 6 is designed to further prepare you for the working environment you will be entering on completion of your course (or are currently in), where you will be expected to apply the academic knowledge you have gained to practical situations/problem solving in the workplace. The Final Project, whist challenging, will give you the opportunity to investigate and work on an issue/problem in a way that might be expected of you in the workplace.
This will necessitate the application of knowledge and a variety of skills you have learnt throughout the courses, applying theory to practice within a business context, thus offering another dimension to your  learning experience and expectation. The projects will offer concrete evidence of your research with outside organisations, and also an opportunity to work with experienced people and no doubt an addition to your CV.

Managing Small and Medium Enterprises
Small and Medium-sized Enterprises (SMEs) constitute the fastest growing sector of both the UK and European economies, a trend which is reflected globally. These organisations also now employ the majority of the UK workforce. SMEs however present a series of unique and specific management challenges which are addressed and critically evaluated in this module. The approach taken encompasses a range of business disciplines, and particularly examines the issues facing SMEs wishing to attract fresh investment capital.

The module investigates business development routes and methods for the entrepreneurial firm, and for organisations with an entrepreneurial culture. Paths to growth and methods of development are identified and appraised. The module also examines how a firm's structure, processes and values affect its capability to build sustainable growth and generate new business.

Entry requirements

112 UCAS tariff points from Level 3 qualifications.

These can include:

• A Levels at grade B, B and C, or above
• BTEC Extended Diploma with Distinction, Merit, Merit
• Access to HE Diploma

You also need GCSE English and Maths (grade 9 – 4 / A* - C) or Level 2 equivalents.

Mature applicants (aged 21+): If you do not hold the above qualifications but possess relevant work experience, you are invited to apply. Your application will be considered on an individual basis.

Level 5 entry
If you wish to enter directly at level 5 of this course you will be required to follow procedures in accordance with the university regulations. The demonstration of appropriate knowledge, competencies and relevant industrial experience is required and will be considered by the relevant university board. You are an ideal candidate for entry at this level if you have a 120 undergraduate credits at level 4 or a CertHE in a related subject area.

Level 6 entry
If you wish to enter directly at level 6 of this course you will be required to follow procedures in accordance with the university regulations. The demonstration of appropriate knowledge, competencies and relevant industrial experience is required and will be considered by the relevant university board. You are an ideal candidate for entry at this level if you have a 240 undergraduate credits (at level 4 and 5), a DipHE, Foundation Degree or HND in a related subject area.

International entry criteria
International students need to meet our English language requirement at either IELTS at 6.0 or above and a minimum of 5.5 for each of the 4 individual components (Reading, Writing, Speaking and Listening).

In some countries where teaching is in English, we may accept local qualifications. Please visit to check for local equivalencies.

We offer pre-sessional English language courses if you do not meet these requirements. Find out more about our English Language courses


Fees for home and EU students

Main fee

Fees for overseas students

Main fee
Find out if you are a home or overseas student.


Help with funding is available to a range of students, whether you are studying full or part-time, in your home country or overseas.

You may be eligible for a student loan to cover the cost of tuition fees or a maintenance loan to support you during your studies. Additional funding is available to some types of students, such as those with dependants, disabled students and more. Find out more about applying for student loans and other funding options.

We also offer a range of scholarships and bursaries to help you. Scholarships in the 2017 - 18 academic year included:

  • Full Time Undergraduate Bursary: a £3,000 award for new undergraduate students.
  • Path to Success Scholarship: a £4,000 award for students on a four-year degree course with a foundation year. 

Other scholarships are also available, including awards for specific subjects. Find out more and check your eligibility.

* Please note that scholarships and bursaries described in the video above were available at the time of filming in autumn 2017. Full details of scholarships for the 2018 - 19 academic year will be published shortly.

Please note fees are paid for each year of study unless otherwise stated. You will be required to re-enrol and pay fees at the beginning of each academic year. Fees may be subject to government regulations on fee increases. Future inflationary increases will be applied to each subsequent year of the course, subject to government regulations on fee increases.

How to apply

  • Complete the form in full and accurately.
  • Apply well in advance.
  • Submit all the supporting documentation we ask for, such as qualifications and references.
  • Write a strong personal statement.
  • Get the best references possible.
Apply for this course

UK and EU students

Apply for this course at when UCAS applications are open, from the previous September until June (see dates). You will need our institution code W05 and the UCAS code given on the right hand side of this page.

If the UCAS deadline has passed, you can apply through Clearing by calling our hotline on 0800 036 8888 (or +44 8231 2468). Clearing takes place over the summer months (July to September).

If you are making an early application, before UCAS has opened, you can apply directly to the University by clicking the red 'apply now' button above. You should also use this button to receive specialist information if you are applying for Nursing and Midwifery courses.

More about how to apply to the University of West London.

International students

Apply at or complete our application form for international students. We have an online application form or you can download the print version.

You can also review the relevant information about the qualifications we accept from your country and our English language requirements, as well as details about your visa application.

More about the application process for international students.

During the course

Notable aspects

The highly qualified and experienced University of West London Business School team brings together lecturers from a variety of backgrounds, providing expertise that spans both industry and business academia. Some members of the team are active in research, and can support and supervise research work through to Doctoral level.

They all bring a wealth of employment experience and knowledge into the classroom, and we pride ourselves on the strong links we make for our students between theory and practice.

Teaching methods

For over 50 years, our Business Studies degree has achieved a reputation for meeting educational and professional needs, both nationally and internationally. UWL was among the first to offer a Business Studies degree, and the School maintains strong links with major professional institutes, including the Chartered Institute of Marketing, Chartered Management Institute, the Institute of Direct Marketing and the Chartered Institute of Personnel.

Everyone learns differently, so we employ a range of teaching methods to get the best out of all our students. Our methods include:

Lectures, which introduce new concepts/models/theories and encourage participants to develop as independent learners.

Task-based learning to develop problem-solving skills and helps you relate theory to practice.

Group work, encouraging you to communicate, share ideas and experiences and learn from each other.

Discussion and reflection encourage inquiry, application and analysis, and help you take control of your own learning and experiment with the academic knowledge you have gained.

Seminar support is available through group and individual tutorials by arranged appointment.

Blackboard, the University's online learning platform, supports the more traditional teaching methods.



As you would expect, throughout your course there will be a healthy amount of coursework for you to complete and exams, groupwork and presentations so that we, and you, can see just how far you are progressing. And don't forget, we are always available to give you a hand should you need one.

What our students say

Mubashar Rehan, BA (Hons) Business Studies

'It has been real pleasure and honour to be part of University of West London. Business School is full of enthusiastic teachers who are ever willing to help, guide, and mentor. The amount of personal support I received from my teachers is remarkable. I have been guided and motivated throughout my degree and I am a much polished, skilled, and confident individual now. I am extremely indebted to my teachers and to the University of West London. Any success I would achieve in my professional life would have contribution of my three years I spent at UWL. I would recommend this University to anyone who wishes to graduate in business studies'

Mubashar has now been accepted at The London School of Economics and Political Science where he will be studying MSc in Economic History.

Deimante Valanciunaite, BA (Hons) Business Studies second year student (left)

“Starting something new is always nerve wracking so starting University was no different. However I found my fellow classmates very nice and especially the staff who never failed to help me if I ever needed assistance.

UWL has a many resources in the library and lots of e-books so I found it easy to get material for my assignments. Also there are many opportunities within the university, for example the chance to become a student ambassador which I was for the 1st year. It was very exciting and helped me to network. Moreover there are many societies which you can join or even create your own. Overall my experience was very good and settling in was very smooth.”

Emer Shepherd, BA (Hons) Business Studies second year student (right)

“I chose to study at UWL as it has a reputation for graduates getting swiftly into employment, and with the job market as it is at the moment this could only be a benefit.

The support from tutors is very good and easily accessible - whether it is a one on one session after a seminar or going through assignments thoroughly. The student body at UWL does really feel like a small community, we know each other and we support each other.”

Jobs and placements

At the University of West London, you can access impartial, expert careers advice and guidance to support you with your career planning. We can help you to make decisions and choices that are right for you, whether they involve employment or further study. We hold a number of events that you may find helpful, and we advertise recruitment fairs and events held elsewhere. 

Career and study progression

A Business Studies degree can open the door to many exciting and rewarding careers. Some of the most fields our graduates tend to move into include:

  • personnel management
  • marketing
  • business research
  • finance
  • sales
  • sales promotion
  • retail management.

Your degree can take you anywhere, but popular careers for our graduates include:

  • Junior Manager
  • Salesperson
  • Administration
  • Market Researcher
  • Human Resources Assistant
  • Data Analyst
  • Marketing Assistant.

Study progression

Whilst studying, you may have discovered an area you want to learn more about. Postgraduate study enables you to specialise in the field you are passionate about.

See our postgraduate courses page to view the full range of postgraduate degree courses offered by the Claude Littner Business School.

Careers support
Our degrees are designed to help you find the career that's right for you. 97% of our graduates are in work within 6 months of graduating.

With our desirable West London location, we have strong links with many national and multinational organisations such as the BBC, Hewlett-Packard (HP) Ltd, Middlesex Law society and the Savoy Education Trust. We have a strong track record of providing valuable work placements and we also provide hands-on experience at the University through our Student Ambassadors' scheme.

Many of our staff have successful backgrounds in relevant industries and can advise you on how to kick-start your career. Our careers service will also help you realise your potential by offering specialist advice and guidance on a wide range of careers issues, including:

  • CVs
  • job hunting
  • recruitment and selection procedures
  • further study.

We are The Career University.