UWL Ad and PR students pitch The Museum of Brands
Third-year BA (Hons) Advertising and PR students pitched their client, The Museum of Brands, Packaging and Advertising, to answer the museum's brief about reaching professionals in the creative industries. The students worked with the museum as a part of their coursework for 'The Agency' module, designed to get students working as independent agencies to solve real-world business challenges.
Rose Hughes, Learning Officer at The Museum of Brands, Packaging and Advertising, stated, 'The students exceeded our expectations in terms of what they delivered. It was great to see them take a look at our offering through fresh eyes.'
BA (Hons) Advertising and Public Relations Course Leader, Kristin Brewe, concurred, adding, 'We couldn't provide these kinds of opportunities without wonderful partners like The Museum of Brands, Packaging and Advertising. It was great to see the third-year students demonstrate that they are ready to embark on successful careers in industry by answering a brief that’s so relevant to them.'
For the module, students are also entered into awards for the best work of the semester. In this challenge, the most creative campaign honours went to two agency teams:
- Team Tu-K - comprised of Carly Yee, Donald Ng, Emma Syriopoulu, Francesca Troiani, Mahesh Pilal, and Shira Zinkin-Carrani
- Team Pro-You - comprised of Ali Kenari, Ana Gonzalez-Rodriguez, Fola Alokolaro, Joe Matejka, Mehvish Aftab, and Rossana Silva
Third-year student Donald Ng stated, 'Working with the Museum of Brands, Packaging, and Advertising was a very amazing experience. We all really appreciate the museum for providing us with this opportunity, and our team was happy to be acknowledged for the most creative concept award.'
The Museum shared its congratulations with all the students who took part. Rose concluded, 'Congratulations to all the winners, as well as everyone who participated. A big part of our mission is getting graduating students involved with the museum as they embark on their careers. We hope that our inspiring collection becomes a go-to resource for their ongoing professional development. In the years to come, some of these students might be the industry speakers featured in our professional development talks.'
Learn more about the BA (Hons) Ad and PR course's curriculum.
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